Insights & Resources
Stay up to date with marketing tips, strategies, and case studies designed to help home improvement contractors generate more leads, win better projects, and grow their businesses.
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3 Highest Value Remarketing Audiences for Contractors
If you’ve ever run Facebook or Instagram ads for your contracting business, you’ve probably noticed something — most homeowners won’t convert after seeing your ad just once. In fact, the Marketing Rule of Seven says that a potential customer needs to interact with...
5 Proven Graphic Ad Templates for Home Improvement Contractors
Last week, I shared my top three highest-performing video ad formats for home improvement contractors. This week, I’m giving away something equally powerful: my top five graphic ad templates. While video ads often outperform static graphics, I’ve seen plenty of...
Top 3 Highest Performing Video Ads for Home Improvement Contractors
If you’re a home improvement contractor looking for ways to generate more high-quality leads, video ads should be at the top of your list. Over the past few years, I’ve tested dozens of video formats with my clients and three in particular have consistently...